Bitcoin ATM pioneer Robocoin has launched a new campaign to get its machines installed around the world: offering a $10,000 bitcoin incentive to promoters who sign up.

The 'Robocoin Ambassador Program' offers participants 25% of a machine's fee revenue until the amount reaches $10,000.

To earn that $10,000 an Ambassador needs to find potential Robocoin operators, guide them through the purchase process and then actively promote machines ones they're installed.

#Ambassadors! Come one, come all! For every RoboCoin ATM you sell, we'll give you $10,000 in Bitcoin!

— Robocoin (@robocoin) January 31, 2014

Each machine costs $20,000 to install. Robocoin expects its Ambassadors to not only sell machines, but continue to promote and support recruited operators post-sale. They must not only support the company's cause, but be passionate about bitcoin itself.

According to the program's site:

The statement continues: "You don’t just make the sale and walk away. You add value to your referred operator every step of the way. Your job is to make their life easier, not just during the sale but after the sale. Market their machine. Share their progress."

To register as an Ambassador, applicants must provide Robocoin with contact details as well as a promotional strategy and any existing sales leads they have.

Las Vegas-based Robocoin bills itself as the first 'real' bitcoin ATM, as it offers two-way transactions. While other machines simply dispense bitcoins in exchange for cash, Robocoin ATMs will also give you cash for your bitcoins.

The first Robocoin machine, launched in a Vancouver coffee shop through local partner Bitcoiniacs, reportedly processed $1m worth of transactions, which totalled 1,576, in its first month of operation alone. Over half of those transactions created entirely new bitcoin wallets, the company said.

The machines register a palm scan for all users, saying this identifies each user as unique to limit transactions, but not in a way that connects the identity to a name.

Robocoin announced a big push into Asia at the beginning of 2014, a move that was slightly thwarted when Taiwan’s Financial Supervisory Commission (FSC) announced it would actively block installations there.