Coinbase is introducing a new push notification feature to alert mobile app users of price swings and market fluctuations in cryptocurrencies supported by the exchange startup.

These automatically generated messages are intended to assist investors and Coinbase clients of real-time market performance without the hassle of shifting between different websites and apps. The startup previously offered price alerts for a limited number of assets.

"Customers asked for real-time price alerts natively in the Coinbase app to address the inconvenience of having to check multiple sources for crypto market information," a Coinbase representative told CoinDesk. "Real-time price alerts available natively in the Coinbase app streamlines access to information that helps customers make more informed investment decisions."

The alerts will be succinct, according to Coinbase. Only including information regarding the percentage change of price swings, the time duration of the fluctuation and the current token valuation.

The feature will be combined with the in-app news and asset pages, Coinbase said, and users can opt in or out of the feature and choose which assets to track. It was developed internally.

In the past, Coinbase has introduced services such as its watchlist, which allows users to customize how market data is presented.

Coinbase expects to expand price alerts to include assets that aren't currently tradeable on the exchange. The San Francisco-based unicorn currently supports 22 digital assets.

Coinbase image via OpturaDesign / Shutterstock.com