Louis Vuitton

Louis Vuitton Releases New NFTs, Continues Blockchain Gaming Experiment

Video

Louis Vuitton Releases New NFTs, Continues Blockchain Gaming Experiment

Luxury brand Louis Vuitton is adding a new collection of non-fungible tokens (NFTs) to its Louis the Game app in the form of in-game rewards. “The Hash” group discusses effort...

Louis Vuitton Releases New NFTs, Continues Blockchain Gaming Experiment

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Apr 18, 2022 at 6:38 p.m. UTC

Apr 18, 2022

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Louis Vuitton, Cartier, Prada Join Forces to Use Blockchain Tech to Tackle Counterfeit Goods

Video

Louis Vuitton, Cartier, Prada Join Forces to Use Blockchain Tech to Tackle Counterfeit Goods

A trio of luxury-goods companies are partnering on the Aura Blockchain Consortium to tackle fake goods, which aims to give shoppers a blockchain-based seal of authenticity for...

Louis Vuitton, Cartier, Prada Join Forces to Use Blockchain Tech to Tackle Counterfeit Goods

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Apr 22, 2021 at 12:19 a.m. UTC

Apr 22, 2021

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Finance

Louis Vuitton, Cartier, Prada to Use Bespoke Blockchain to Tackle Counterfeit Goods

A private network developed in partnership with ConsenSys will undergird the Aura Blockchain Consortium.

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By Tanzeel Akhtar

Apr 20, 2021 at 6:37 p.m. UTC

Apr 20, 2021

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Markets

Louis Vuitton Owner LVMH Is Launching a Blockchain to Track Luxury Goods

LVMH, parent company of Louis Vuitton, is about to launch a blockchain for proving the authenticity of luxury goods, sources say.

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Mar 26, 2019 at 12:00 p.m. UTC

Mar 26, 2019

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